Courses
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Revenue Management Landscape.
Applying fundamental strategic and category frameworks to understand the commercial landscape for Revenue Management.
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Price Management.
Understanding the fundamentals of pricing and the role of brand and pack price architectures to optimise consumer value.
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Mix Management.
Harnessing the power of mix to identify and capture accretive sales and profit opportunities.
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Trade Management.
Maximising the profitability, efficiency and return of trade promotional and business plan investment.
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Revenue Management Engagement.
Leveraging Financial Acumen and Revenue Management capabilities to engage on a commercially effective basis with customers.