Module Content & Curriculum

Mix Management is one of the key levers of Revenue Management. In this module you will explore some practical concepts and tools that will help identify mix opportunities viewed from both your internal company lens as well as from the perspective of your customer. You will complete a mix management exercise and at the end of the module be better able to develop and successfuly implement mix strategies to enhance your own business - and your customer's.

    1. Introduction

    2. Exercise Workbook - Webinar

    3. Webinar - Mix Management

    4. Reference Library

    5. Application Assignment

    6. Links & Further Learning

About this module

  • Stand-alone Module version
  • Also available as part of learning journey below:
  • Revenue Management