Module Content & Curriculum

In this Module we will focus on some key capabilities that will help us develop and frame solutions to our customers needs, supported by compelling selling propositions that our customers will want to buy.

    1. Introduction

    2. Developing the Customer Value Proposition

    3. Pre Read - Buyer Understanding & Influence Factors

    4. Customer Value Proposition - Overview

    5. Webinar - Customer Value Proposition

    6. Check-in: Selling Proposition

    7. Application in your customer

    8. Links & Further Learning

About this module

  • Stand-alone Module version
  • Also available as part of learning journey below:
  • World Class Selling