Innovating Customer Ideas.
Leverage design thinking and ideation to explore insights and to define a new joint value idea and rationale.
Module Content & Curriculum
In this Joint Value Creation (JVC) module you will familiarise with simple but powerful frameworks to ideate and innovate around customer discoveries and insights that you have already identified. You will be better able to generate early stage joint value ideas that can feed into your customer innvoation plans and processes.
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Introduction
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What is Design Thinking - pre reading
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Webinar - Innovating Customer Ideas
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Reference Library
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Workbook & Application Assignment
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Links & Further Learning
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About this module
- Stand-alone Module version
- Also available as part of learning journey below:
- Joint Value Creation
